It's best not to give the talent the questions ahead of time because they will try and memorize their answers which usually do not come across sounding as natural.
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Viewers are expecting your promotional video to be another commercial. Be different and provide helpful advice and tips instead.
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In the video production industry there are times when you will have an overflow of work and other times there is none. Being able to survive through the feast or famine is critical.
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Video marketing is, arguably, the most effective form of online mass communication that you can do. It may or may not come as a shock to you, but all businesses, small and large, need to start using video – consumers demand it!
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